



Institute Sports Tours, 2018
Branding | Print Design
This was a branding project for Institute Sports Tours, a company specialising in organizing sports tours for children, with a primary focus on parents—the ultimate decision-makers for enrolling their kids. With the aim of resonating with this demographic, I aimed to forge a modern logo and associated brand components.
Subsequent to the inception of the initial branding, I then created of an array of materials encompassing flyers, web and social assets, email signatures, business cards, and letterhead, among others.